A Hometown Christmas for Over 40 years
Menu
This event is a CHRISTMAS THEMED FAMILY ORIENTED parade. It is not an appropriate venue for political ideology, campaigns, or social statements. The Committee continues to plan for a “live” parade, however, we remain under direction of state and county health department directives for outdoor mega events.
EVENT THEME
A Hometown Christmas for Over 40 years
Viewing Format
Live or 23ABC will be hosting the parade on several viewing formats. These include Facebook, Roku, Amazon Firestick, and 23ABC App.
Payment Submission
Submit payment with application to Bakersfield Christmas Parade Committee, Inc. (P.O. Box 22344, Baekrsfield, CA 93390)
Application Deadline
Friday, October 28, 2022, 4:30pm.
Completed entries may also be dropped off at the KUZZ studios, 3223 Sillect Avenue, Monday through Friday between 8 am and 5 pm.
Completed entries may also be dropped off at the KUZZ studios, 3223 Sillect Avenue, Monday through Friday between 8 am and 5 pm.
Reminder
We encourage you to frequently check BCParade.com for addenda regarding the parade.
2022 ENTRY APPLICATION
Closed
2022 Vendor APPLICATION CLOSED
2022 PARADE EVENTS CALENDAR
Theme: Hometown Christmas for Over 40 years
September 6, 2022
Application period opens!
Tuesday, September 6, 2022
October 28, 2022
Entry Deadline: 4:30pm
Friday, October 28, 2022
November 3, 2022
Participants contact for confirmation
Thursday, November 3, 2022
Thurs, Nov 11, 2022, 5:30PM
MANDATORY PARTICIPANTS MEETING
(Park in the parking structure and enter through the doors on the east side of the building. Front doors will be locked).
Friday, November 10, 2022
December 1, 2022
2022 Parade starts at 6:00 PM.
Thursday, December 1, 2022 6-8 p.m
Parade Sponsors
Partner Sponsor
All Carts
City of Bakersfield
Jim Burke Ford
Kern County Superintendent of Schools
KUZZ
Marcom Group
MD Atkinson
Premier Equipment
Raymond’s Trophies
Richard and Lori Eskew
Roger Upton Designs
SC Communications
Self Help Credit Union (Marketplace
Weill Center
Westchester Kiwanis
Presenting Sponsors
23ABC
Hall’s Ambulance
Gold Sponsors
Clinica Sierra Vista
Dignity Health
Kaiser Permanente
Accelerated
Parade Sponsorship
The Bakersfield Christmas Parade 2022 will be aired live and uncut on 23abc Thursday, December 1 from 6-8 p.m. It will also be rebroadcast in its entirety on Christmas Morning and New Year’s Day. It will also be aired on Roku, You tube, Android tv, Amazon Fire tv, and Apple tv.
Our very first year using these formats produced 1,000,000 hits to the platforms. One. Million. Hits. That’s a lot of watching eyes. You can be a part of this remarkable coverage as you help us keep this tradition alive for our community.
GOLD SPONSOR (23abc)
Each Gold Sponsor receives a sponsor banner that will be displayed and carried through the parade. The banner will be designed with the Parade logo and your logo and it’s 4’x8’and in color. This will be delivered to your company the week following the parade. As your banner passes the television site, the announcers for the broadcast will acknowledge you with a scripted ten second announcement. As part of this sponsor package, a 15 second video can be inserted in to the shot giving you 25 seconds of total air time. You will also receive enhanced pre-parade video opportunities that will be coordinated and produced by 23abc and aired by them, in the run-up to the parade. You will also have a free float entry in the parade, built by your group, that you can use to promote your organization, or it can be given to a local organization of your choice or you can choose from a select list prepared by the committee.
$2,500
Sponsor banner
15 second video
25 seconds of total air time
Enhanced pre-parade video opportunities
FREE float entry
PARADE SPONSOR
The Bakersfield Christmas Parade Committee is a 501©3 non-profit)
Each Parade Sponsor at these levels receives a sponsor banner that will be displayed and carried through the parade. The banner will be designed with the Parade logo and your logo and it’s 4’x8’and in color. As your banner passes the television site, the announcers for the broadcast will acknowledge you with a scripted ten second announcement. Sponsors at the $2,000 level will have the opportunity for even more recognition with a :15 second videotaped insert as your banner passes the announcer area. Your customized banner will be delivered to your company the week following the parade.
Each Parade Sponsor at these levels receives a sponsor banner that will be displayed and carried through the parade. The banner will be designed with the Parade logo and your logo and it’s 4’x8’and in color. As your banner passes the television site, the announcers for the broadcast will acknowledge you with a scripted ten second announcement. Sponsors at the $2,000 level will have the opportunity for even more recognition with a :15 second videotaped insert as your banner passes the announcer area. Your customized banner will be delivered to your company the week following the parade.
$1,000-$2,000
Sponsor banner
10 second scripted announcement
$2,000 sponsor - 15 second video
PARADE PATRONS
The Bakersfield Christmas Parade Committee is a 501©3 non-profit)
We welcome your support for this Bakersfield holiday tradition. All Patrons will receive acknowledgement on our Parade website and in the thank you advertising in the Bakersfield Californian.
We welcome your support for this Bakersfield holiday tradition. All Patrons will receive acknowledgement on our Parade website and in the thank you advertising in the Bakersfield Californian.
$100-$999
Acknowledgement on website
Thank You ad in Bakersfield Californian
PARADE PARTNERS
Our Partners provide in-kind goods and/or services for the parade. As a Partner you will receive acknowledgement on our Parade website and in the thank you advertising in the Bakersfield Californian.
Acknowledgement on website
Thank You ad in Bakersfield Californian
Sponsorship Form
Yes! I’d like more information on becoming a sponsor for the 2022 Bakersfield Christmas Parade! My contact information is:
2022 COMMITTEE MEMBERS
Greg Cronk, President
Alex Doward, Vice President
Terry McCormick, Treasurer
Sylvia Cariker, Secretary
Amy McGuire, Band Coordinator
Cathy Butler, Member
Cathy Butler, Member
Don Blakeney, Member
BOARD SUPPORT
Sylvia Cariker, Parade Coordinator
Amy McGuire, Performing Arts, PBVUSD (Retired)
Michael Stone, Performing Arts, BCSD
Richard Eskew, Santa Claus' Assistant
Lori Eskew, Mrs. Claus' Assistant
Kern Kiwanis
Westchester Kiwanis
FLOAT JUDGES
Kim Ballew, Chairman
Carolyn Womack
Dede Womack
Jennifer Keller
About Us
Many do not realize, but the Bakersfield Christmas Parade Committee is a 501(c3) nonprofit comprised of educational professionals, community members and those passionate about the holidays! Unlike other communities, we rely on the support of local contributions to help make our Parade such a fun and entertaining evening for all!
Each Holiday season more than 20,000 of our ‘closest friends’ join us downtown to celebrate the “Spirit of Christmas”. This unique free community event inspires delight and wonder for the young and young at heart and there is something for absolutely everyone!
Christmas Parade VIdeo
39th Annual 23ABC Bakersfield Christmas Parade
Contact Us
©2022, All Rights Reserved. Site developed and hosted by TheMarcomGroup.com